So Rupert Murdoch is going to invest $100 million in India's regional language channels.
I already watch Vijay TV in Tamil in which he has a hand through Star TV. He is now up for Saam TV in Marathi and Asianet in Malayalam, we are told.
This man knows his long-term onions.
I watched Star Plus grow from a 50-50 joint venture with Subhash Chandra's Zee TV that had a strong contract which limited Hindi content, before the relationship ended. Subhashji got rich, but guess what Mr. Murdoch got?
Two things: 1) Freedom 2) Ground-level knowledge.
I do believe that a serial like Kora Kagaz, which ran in the constricted Star TV, as the forerunner of the famous mother-in-law soaps that took Star Plus to new heights.
If I were an Indian media baron, I would be floating a joint venture with other regional satraps.
You know, cricket is not the only thing Australians are good at.
Musings and notes on the media industry, and related matters of interest including technology, digital publishing and evolution of the Internet and new media. With particular reference to India. This blog is not a lofty idealist perch. It believes in the business of the media. (Please leave your comments if possible. It helps)
Showing posts with label murdoch. Show all posts
Showing posts with label murdoch. Show all posts
5 August 2008
7 July 2008
Media vs Media...When one news organisation covers another
What happens when a media organisation does a story about a rival? How does the dog cover dog when its job is to eat it? An interesting article in New York Times is at its ranting best.
I am not even commenting, but the plot does look familiar.
I am not even commenting, but the plot does look familiar.
Labels:
competition,
ethics,
journalism,
media,
murdoch,
NYT
Subscribe to:
Posts (Atom)